Leadership and Nonprofit Organization Management

Advice by Dr. Rudy Rosen
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Fundraising Tools by Rudy Rosen, Ph.D.

Is there help available for fundraising event planners who wish to host a fundraiser?

Yes, services are available. Fundraising event service providers can provide help with specific needs, such as planning and negotiating catering, or providers can supply complete fundraising and event services.

Using service providers and negotiating services are topics covered in several chapters of my book, Money for the Cause: A Complete Guide to Event Fundraising.

The best time for professional fundraising event help is at the early planning stage. At that point, groundwork for an effective fundraising event can be laid, with expert advice. The planning team can then move forward with confidence. Should questions arise, the professional can be asked questions or regularly scheduled meetings can be held as a check on progress.  An organization can also employ an event-management service to professionally manage the event, from A to Z.  But full professional management of an event creates significant expense to the host organization. It also deprives the organization of the contributions of volunteers, but it may be the only alternative for some organizations if volunteer help is unavailable or unreliable.

Where volunteers are committed to the organization and willing to learn, the most effective fundraising in terms of excitement and net return comes with all planning and event management done by volunteers.  There are some exceptions, for example, a professional auctioneer should be employed for major live auctions, regardless of the skills of volunteers and staff.

The volunteer-driven event model is what I emphasize to maximize net revenue.

This has been an effective model, where an event is planned over time, jobs are assigned and completed, preparations are made, and people who have worked together in planning assemble on-site for the big event with a well-understood game plan and a familiarity with each other as a result of months of working together.  In the book I provide many guides, examples, and templates for success.

Over time I hope to list a few of these in this blog.  Links to a few aids are provided below.

Excerpted and adapted from the book, Money for the Cause: A Complete Guide to Event Fundraising by Rudolph Rosen. Texas A&M University Press. In Press.
(c) Rudolph A. Rosen, Ph.D.  2012
Event Success TestI have developed a very simple question and answer test as a first step in determing the potential for an organization to use a major event to effectively raise net revenue. Click here to read about the test and download a copy.

Rudy Rosen

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Rudy Rosen is a nonprofit organization and agency executive, author, speaker and university professor. Click here for more about Rudy.

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Money for the Cause by Rudolph Rosen. Click Here: Texas A&M University Press.

Peer-reviewed fundraising textbook for beginner through veteran fundraising professionals.

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    Advice and Comment Titles

    • The Fundable 501(c)(3) or (c)(4)
    • Nonprofit Leadership – “Fit” May Not Equal Competency or Skill
    • Increase Nonprofit Organization Income by Publishing
    • Strategic Plans for Nonprofit Organizations? Yes, when they count!
    • Lands Conservancy Funding Done Conservatively
    • Nonprofit Organization Leadership versus Management
    • Nonprofit Business Plan
    • Fundraising strategy choices require focus
    • Making Money from Conferences and Conventions
    • Nonprofit CEO recruitment risks: Insider advantage vs. association management expertise
    • Training for Nonprofit Organization Employment
    • Fundraising success is possible!
    • Fundraising events can be a real circus!
    • Empower an Advocacy Army for Your Nonprofit
    • Finance nonprofit organization growth for financial stability?
    • Leadership Competency versus Charisma
    • Charity fundraising auction event: seven hints for success
    • Fundraising Events Must Offer Something for Everyone
    • Nonprofit strategic planning dilemma
    • Fundraising events or other means to find net revenue
    • Fundraising fun for the whole family
    • Fundraising Jobs: Turnover and Retention
    • Donors and the Gifts they Give

    Categories

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    • Conferences
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    • Events
    • Fundraising
    • General subjects
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    • Strategic and operational planning
    Artwork by Katie Dobson Cundiff used by permission. Ms. Dobson's artwork has been used for fundraising by nonprofit mission-driven organizations throughout the United States. Ms. Cundiff illustrated Money for the Cause: A Complete Guide to Event Fundraising by Rudolph Rosen. The book was published by Texas A&M University Press. Please visit Ms. Cundiff's website at www.dobsonart.com


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